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They are clear and powerful of the display shelves as well-first devices for any retail environment. For starters, products are more visible; this means more opportunities for sales. The placement of these shelves is strategic, and their design modern. As a result items are (almost) always afterthoughts, minimizing the chance that customers will overlook important things while browsing in pursuit of bargains or temptations that catch their fancy nearby Thanks to the novel design of these shelves, supermarkets are able to display a larger variety of goods in the same amount space. This space efficiency immediately translates to better inventory utilization and greater profitability. And third, one can't overstate the importance of such shelves' isolated configurations. Indeed their flexibility means they can be restacked without any trouble to hold new product lines or seasonal displays which ensure that for customers the supermarket still feels like an interesting place filled with surprises every time they visit. These shelves don't just display products, neither do they sell goods in the conventional sense. However, extraordinary sales data we have recorded proves distincty that they yield extra capital if planted carefully for flourishing and year 'round shopping pleasure.